Technical activity automatically eliminates every nontechnical activity or transforms it into technical activity. This does not mean, however, that there is any conscious effort or directive will. Jacques Ellul
Tuesday, April 09, 2013
I just heard a commercial and I just cant help but share. A girl was spending "quality" time with her father (watching a baseball game on tv together). The dad was into the game cheering on his favorite team. The commercial was for a new phone that allowed the girl to not only be with her dad but also with her friends. The girl was sitting on the couch next to her dad, but was texting, tweeting, and on facebook. She was not truly in the room with her dad but elsewhere in the world. The best line was at the end of the commercial when the girl looked up some stats about baseball on her phone. The gullible dad didn't even notice that his daughter hadn't been paying attention at all. His reply to her new found interest in baseball was "you're the best daughter". I thought this was interesting considering our talk about focal things in life and cell phones. This just reiterates Turkles points in her book.
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